Mot clé : Reverse innovation

MOBILE BANKING IN AFRICA: AN INSPIRING MODEL FOR THE EUROPEAN MARKET ?

In November 2010, the Financial Access Initiative – a consortium of researchers from New York university, Harvard, Yale and Innovation for Poverty Action – published a study showing that half of the world population is unbanked, the equivalent of 2.5 billion adults. Not having a bank account, these adults do not have access to the […]